3 Day Social Media Workshop
Spottmedia was invited by iKasi Creative to conduct a 3-day social media workshop for business. The workshop was held at the iKasi offices located at 302, Edward Street in Bellville and was attended by 13 students. The students are part of the iKasi Incubator Year-long Program that aims to equip youth with digital skills and knowledge that can help them grow their career within the film and media industry. The workshop was conducted by our Managing Director Rucien Petersen and focused on the following key elements:
- Social media strategy for business
- Fundamentals of social media marketing
- Setting social media objectives
- Content creation process
- Benefits of social media for business
- Social media marketing tips
- Mistakes business make on social media
- Tracking and analytics
- LinkedIn for business
The workshop was informative, practical, and fun, with different learning activities such as group work, presentations, and one-on-one practical tasks that tested the students’ knowledge and assessed their level of understanding. The interactive nature of the workshop allowed for students to ask questions, share their experiences and learn from each other’s successes and failures.
The students were enthusiastic and eager to learn, making the workshop a success. Spottmedia is grateful to iKasi Creative for providing the opportunity to educate their students. They hope that the knowledge gained from this workshop will help the students in their future endeavors and contribute to their growth as social media professionals.
Overall, the workshop was a success, and both Spottmedia and iKasi Creative are looking forward to future collaborations that will help in nurturing young talents in the film and media industry.